First Retail Group is an internationally recognised, award-winning expert in retail strategy and implementation. We leverage experience and insight to identify opportunity, drive performance and manage risk across a range of categories, consumer and economic environments.

Our approach and planning methodology is trusted by progressive retailers, franchisors, retail property owners, NGO’s and government organisations They trust us to deliver successful and enduring solutions for growth and resilience.

We have delivered consulting projects for the private sector, major corporates and government organisations across New Zealand and Australia, the Pacific Islands, the UK, US and in Dubai.

With a close understanding of consumer behaviour, market trends, commercial and operational imperatives, we are well placed to support strategic needs and implementation.