Mitre 10 Mega
Mitre 10 is New Zealand's leading home improvement retailer with large format stores spread across the country. The brand is now represented in most towns & cities providing the greatest reach of any in the category.
As a member owned co-
Over the past decade the Mitre 10 has been developing their Mega concept in line with international trends toward larger footprint locations stocking a wider range of products.
The well known group has been voted ‘most trusted brand’ in the home improvement category on five occasions by consumers -
First Retail Group have worked with Mitre 10 in developing specialised categories to service their consumer & trade customers. This has included the creation of operational systems, staff training, marketing strategy & store liaison methodology.
The projects have won accolades from Store Owners & Managers across the network.
First Retail Group has worked extensively across the home improvement, trade supply, hire & industrial services sectors delivering store systems, merchandising, marketing and special project services.
The company understands the unique requirements of these markets -