First Retail Group Ltd - Retail Consultants, Planners & Strategists

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FIRST RETAIL GROUP LTD. RETAIL CONSULTANTS - NEW ZEALAND, AUSTRALIA, UK, USA & THE PACIFIC ISLANDS.
SPECIALISING IN RETAIL STRATEGY, PERFORMANCE DEVELOPMENT & RISK MANAGEMENT.
HEAD OFFICE: L4,  5 WILLESTON STREET, WELLINGTON, 6011, NZ

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 © 2016  FIRST RETAIL GROUP LTD

Palmers Garden Centres


The Palmers Group is New Zealand’s leading franchiser of garden & outdoor living products. Their contemporary stores
& cafes are a favourite destination for home-makers & those looking for botanical inspiration.


As an innovator in the gardening category, Palmers is keen to stay ahead of trend, ensuring their franchisees are equipped to leverage opportunity & maintain lead in this competitive sector.


The Project


Palmers brings franchisees & head office support staff together for regular off-site retreat sessions. This helps the company develop forward strategy that shapes around its people & marketplace.


First Retail Group has been engaged to brief company executives and franchise partners on key dynamics influencing consumer spending.


With a strong background in home improvement, leisure & hospitality retailing, First Retail Group’s specialists watch international markets closely, distilling trends that best apply to Australasian markets.


Through a combination of presentations & facilitated discussions,  Palmers entire team collaborates to determine products, promotions and forward strategy.





Benefit


In large retail chains & franchises it’s vital everyone is on the same page.


Market intelligence & robust independently-led discussions help align & re-calibrate participants, so all partners can achieve full benefit from the group.

Similar Work


First Retail Group deliver market insight presentations for a wide range of audiences including staff, management, franchisees and board members.


We also provide keynote presentations for conferences & business events with retail, tourism, hospitality & health sector audience s on commercial performance, strategy & customer experience themes.